“Do it for free, you’ll be rewarded” is not a payment option.
The funniest story ever! Someone asking me to work on a marketing and event coordination project through a contra / partnership thought I was begging (too much) by me having them cover the associated costs to get said work done and constantly reiterating how important it is to establish the terms of engagement.
“I know you’re good but best to not beg so much as you will be rewarded if you produce.”
It’s flattering when someone highlights your expertise, but the reality starts to sink in. They don’t value your work. It irks my soul. As a young entrepreneur — this was the #1 proposed payment option for many people who reached out. I have it to my neck with people who are seeking the next best person to use. After all, I’m just as much of a business as they are.
Now — I don’t have any challenges with volunteering my time or working on any project probono (especially if it’s related to youth, technology and entrepreneurship). But, any engagement that I pursue, the use of my time & energy must be justified.
Entrepreneurs, this one is for you!
- Know yourself, Know your worth
My first thought in these situations, “What’s in it for me?”. I’ve grown to appreciate that my time is valuable — and my #1 mission has always been to help my client win. But winning can come at a cost. - Is it worth having a head ache over?
Always ask yourself this question. The key is Choosing your struggles wisely. Most things aren’t worth a headache. If you’ll regret headaches and losing sleep — tell that sucker, buh bye. - Understand the expectations.
The best way to know if something is worth your time. Some clients will have the craziest expectations and provide little to no resources. Find the ideal terms of engagement or walk away. Your reputation can be on the line.
If you’re thinking of approaching someone to work pro-bono, consider.
- Reciprocity
Is your proposal providing maximum benefits for all involved. How can we leverage the available resources to maximize the relationship ? - The Expectations
This is the easiest way of knowing if a relationship is mutually beneficial. Look at the expectiations of both parties and the value being delivered.
Is it reasonable or exploitative ? - Can I actually pay this person ?
If you can — give them every cent! If you can’t, what the next best alternative? Additionally — Usually when I’m reaching out to talented people to collaborate. I always analyse — If cash was unlimited, Would I still use this person for the project.
People need to realize; We can’t spend all our days doing projects for our resume or because it looks good. Time is way too valuable of a resource. We have to do things that feed our passion, or help propel us in our stretch for excellence.
When I do paid projects, I give it my best. When I do probono projects, I give it my best. Sometimes not all variables play out how we anticipate, should my ‘pay’ wait on you to determine what value I brought to the table?
